Bergstrom Nutrition announces recent evidence suggesting that when personal care products are formulated with at least ten percentOptiMSM®, the need to add preservatives may be eliminated. OptiMSM® is the world’s only GRAS-designated proprietary and patented MSM (methylsulfonylmethane) and has traditionally been used to help reduce joint pain and inflammation.

OptiMSM® can be formulated in moisturizers, nail polishes, acne creams and gels, anti-aging products, body washes, shampoos, toothpaste and mouthwashes. Consumers may resonate with its addition into personal care products as evidence suggests it reduces scarring, softens skin, strengthens nails and thickens hair. Moreover, OptiMSM® supports the production of collagen and keratin; is a primary building block for healthy hair, skin and nails; is pH and thermally stable; and is synergistic with other ingredients.

“The antibacterial studies we conducted on numerous matrices clearly suggest that MSM should be viewed in a new light by the dermatology industry,” said Rodney Benjamin, Technical Director for Bergstrom Nutrition. “MSM is 34 percent sulfur by weight which has long been a valued ingredient in dermatology and may contribute to the cross linking of proteoglycans, a key component of connective tissue.”

Industry representatives who are attending 2012’s SupplySide MarketPlace in New York can visitBergstrom Nutrition at booth 248 on the show floor to learn more about these exciting new applications and Bergstrom Nutrition’s proprietary MSM products.

“Today more than ever consumers are placing a heavy importance on outwardly appearances and maintaining that coveted youthful glow,” said Holly Harmon, Marketing Director for Bergstrom Nutrition. “Not only does OptiMSM® provide a reputable way of reaching them, it creates a cost-effective means to eliminate or significantly reduce preservative loading.”